HOME INTERIOR
PRODUCTS

Bombay

CEDAR & ROSE
BRANDING

OVERVIEW

Cedar & Rose was introduced to represent delicate bedding styles with a modern twist. The look and feel of the brand are created based on its focus on more feminine patterns and target market. The finalized brand logo uses soft neutral textures with a rose gold color palette to accentuate its charming and romantic quality.

With the success of the brand launch, Cedar & Rose expanded its collection, and the brand is adapted into packaging and digital catalogs.

CATALOG DESIGN

Cedar&Rose collection expands into printed and digital catalogs. The digital catalog is interactive, making it more fluid and easy for sales operation.

DIGITAL CATALOG

Bombay

BOMBAY
PACKAGING REDESIGN

OVERVIEW

Bombay home branding highlights traditional elegance. To extend its target customer, the brand wanted to refresh its home bedding packaging without losing its traditional authenticity.

JLA_Kids Product

KIDS PRODUCT
BRANDING

OVERVIEW

Two of the kid bedding brands that I develop for different clients. This bedding collection targeted kids' rooms with a modern Scandinavian influence.